Free Lesson
Defending your Designs
30 min
May 14, 2024 1:00 PM
Virtual (Zoom)
In this video
What you'll learn
Identify the business reasons for pushback
We'll break down how concerns about Value, Cost, & Risk drive business decisions and are often the source of opposition
Learn how to pick your battles
Learn the difference between constraints and pushback so you can prioritize your focus and preserve your credibility
Practice counter-arguments that neutralize pushback
Mitigate common arguments to win "swing voters" over to your side and keep your solutions moving forward
Why this topic matters
Your design work will receive pushback from a variety of non-design stakeholders. Effectively navigating this pushback often determines the quality of your work, which impacts your career. Today, I’m sharing MBA-level tactics & frameworks I developed from my experience at Airbnb & DoorDash for respectfully countering opposing arguments to keep design projects large and small moving forward.
You'll learn from
Ryan Scott
Design leader · Airbnb, DoorDash, Salesforce · Berkeley MBA