Free Lesson
How to get closer to your customers in 30 minutes
45 min
Jul 28, 2025 10:00 AM
Virtual (Zoom)
In this video
What you'll learn
Watch me dig 4 levels deep with a customer in real-time
From surface answers → real thoughts → actual behaviour → core motivations (following my proven framework).
Learn why most customer feedback is useless
And see the human psychology techniques that get to insights no survey (or AI) can capture.
See when customers stop being polite and start being honest
The verbal and non-verbal cues that are invisible to AI - and signal the conversation just got real.
Why this topic matters
Whoever gets closest to the customer wins. Your ability to do that - better than any bot or survey could - is your edge. I'll show you how with my 4-level customer psychology framework - in a live and unscripted human-to-human conversation.
You'll learn from
Hannah Shamji
Former therapist turned customer researcher | 15 years in qual research
Clients include
