Staging environment

Personal Branding Masterclass

4.8 (49)

·

2 Weeks

·

Cohort-based Course

This class is about remaining relevant in a world where many skillsets and careers, are threatened by AI. Become known in your industry!

Course overview

Create your powerful personal brand with the expert

Based on years of research, this course has helped hundreds of people reach new heights in their careers, businesses, and lives. This is a rare and unique opportunity for first-hand study with Mark Schaefer, the author of "KNOWN," the all-time bestselling book on personal branding.

Who is this course for

01

Business professionals who need to stand out in their industry.

02

Content creators threatened by AI or getting lost in a sea of noise.

03

Visionaries who want to spread their ideas.

Key topics

How do I remain relevant?

The world is changing fast. A strong personal brand might be the ONLY defense you have against AI and other technology encroaching on your career!

How do I start?

Creating a personal brand might seem overwhelming, but it doesn't have to be. Let's get clear on a process designed specifically for YOU.

How do I find the time to do this?

Nobody needs more work piled on their plate. You'll learn how to create a powerful personal brand with a reasonable workload!

How do I sustain my success?

Building a personal brand requires consistent effort. How do I know if it's working? How do I build momentum?

How do I stand out in a crowded field?

Mark Schaefer helps you apply years of research and a proven process to help you create a distinctive and effective personal brand. You'll receive an exclusive workbook and 1:1 coaching to help you get there!

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Apr 7—Apr 13

    Session ONE: The business case for the personal brand

    4 items

    Session TWO: Defining What You Want to be Known For

    2 items

    Session THREE: Exploring your Place in Your Industry

    0 items

Week 2

Apr 14—Apr 18

    Session FOUR: A Rational Content Strategy

    2 items

    Session FIVE: Building an Actionable Audience

    5 items

    Session SIX: Advanced Ideas, Measurement, and Momentum

    3 items

4.8 (49 ratings)

What students are saying

Mark does everything he can to set you up for success. He guides you every step of the way and takes a genuine interest in progress you make during the course. He ensures you get the full value out of the experience, and know he is always available to help.

Dan

Cohort 10

Customer Research Director

Advance Local

This program was everything it promised to be and more! Mark’s enthusiasm and expertise made taking this program fun and insightful. I learned so much about personal branding and what (not) to do. But most importantly I finally got clear on the red thread that binds everything I do together. I couldn’t be more excited and highly recommend this program! Mark is masterful! And the peers in this program added a valuable extra layer!

Iris

Cohort 10

Author, transformative mentor & creative entrepreneur

Bright Eyes

This class was phenomenal! Mark guided us through his framework patiently but steadily. I got the clarity I had been looking for for years and am finally ready to show my work to the world.

Marialva

Cohort 10

Director of Procurement | Life Transition Coach for Working Mothers

CMA CGM | The Thriving Mommy

A Game-Changer for Personal Branding Clarity Mark Schaefer’s personal branding class has been nothing short of transformational for me. I came into the course with over 10 years’ worth of ideas floating in my head—good ideas, but never truly solidified. In just three weeks, Mark was able to help me identify the core of what I should be known for and piece together the clarity I’d been struggling to find for years. The most impactful takeaway for me? I now understand "the assignment." I have a clear vision of my specific ROI niche in marketing and a roadmap to build my reputation around it. That said, this isn’t a magic wand—Mark gives you the tools, but the consistency and follow-through are on you. Mark’s expertise and ability to pinpoint exactly what’s missing is incredible, but what truly stands out is his ability to inspire action. This class isn’t just about learning; it’s about doing. I’m energized, equipped, and ready to put in the work to make my brand stand out. If you’ve been spinning your wheels trying to define your brand, this class will give you the clarity and direction you need to finally move forward.

Sarah

Cohort 10

Marketing Director

Market Movers LLC.

I really enjoyed the classes and I learned a lot. It has helped me focus more on what I need to do, and I am making the suggested changes to my blogs on my website. I would highly recommend this course for anyone who not only wants to be known, but who wants to learn what is possible.

John

Cohort 10

Entrepreneur

Pilot Supplies & Sunglasses LLC

Mark's balance of talking/teaching time, breakout time, and the personal one-on-one meeting was perfect for me. He is inspiring, and he leads by example. I am so glad I took this course. I will pursue other courses that he teaches, as he is the consummate expert in personal branding!

Nancy

Cohort 10

CEO, The PR Maven(R)

Marshall Communications

A pattern of wavy dots

Join an upcoming cohort

Personal Branding Masterclass

Cohort 12

$1,500

Dates

Apr 7—18, 2025

Payment Deadline

Apr 6, 2025

Don't miss out! Enrollment closes in -24 mins

Get reimbursed

Meet your instructor

Mark Schaefer

Mark Schaefer

Mark Schaefer is a globally-acclaimed strategy consultant, futurist, keynote speaker, college educator, and author of 10 books including KNOWN, the bestselling book on personal branding. He has been listed as among the most effective and inspiring digital marketing leaders in the world and has been featured in The WSJ, BBC, Bloomberg, and other sites. Mark is a popular keynote speaker and is a faculty member of Rutgers University. You can learn more about him at businessesGROW.com

A pattern of wavy dots

Join an upcoming cohort

Personal Branding Masterclass

Cohort 12

$1,500

Dates

Apr 7—18, 2025

Payment Deadline

Apr 6, 2025

Don't miss out! Enrollment closes in -24 mins

Get reimbursed

Why personal branding? Why now?

By the end of this experience, you'll have a complete personal branding plan

By the end of this experience, you'll have a complete personal branding plan

Active learning, not passive watching

This course focuses on live workshops and fun, hands-on assignments that lead to a comprehensive, individualized plan.

Learn with a cohort of peers

We'll be tapping into a class of your peers who are eager to grow and share.

A unique, intimate experience

You won't be lost in a big class. This course is limited to just TEN people, so the instruction will be personal and memorable. And each student receives two private 1:1 sessions with Mark.

Frequently Asked Questions

Stay in the loop

Sign up to be the first to know about course updates.

A pattern of wavy dots

Join an upcoming cohort

Personal Branding Masterclass

Cohort 12

$1,500

Dates

Apr 7—18, 2025

Payment Deadline

Apr 6, 2025

Don't miss out! Enrollment closes in -24 mins

Get reimbursed

$1,500

4.8 (49)

·

2 Weeks