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Personal Branding Masterclass

4.8 (42)

·

3 Weeks

·

Cohort-based Course

This class is about remaining relevant in a world where many skillsets and careers, are threatened by AI. Become known in your industry!

Course overview

Create your powerful personal brand with the expert

Based on years of research, this course has helped hundreds of people reach new heights in their careers, businesses, and lives. This is a rare and unique opportunity for first-hand study with Mark Schaefer, the author of "KNOWN," the all-time bestselling book on personal branding.

Who is this course for

01

Business professionals who need to stand out in their industry.

02

Content creators threatened by AI or getting lost in a sea of noise.

03

Visionaries who want to spread their ideas.

Key topics

How do I remain relevant?

The world is changing fast. A strong personal brand might be the ONLY defense you have against AI and other technology encroaching on your career!

How do I start?

Creating a personal brand might seem overwhelming, but it doesn't have to be. Let's get clear on a process designed specifically for YOU.

How do I find the time to do this?

Nobody needs more work piled on their plate. You'll learn how to create a powerful personal brand with a reasonable workload!

How do I sustain my success?

Building a personal brand requires consistent effort. How do I know if it's working? How do I build momentum?

How do I stand out in a crowded field?

Mark Schaefer helps you apply years of research and a proven process to help you create a distinctive and effective personal brand. You'll receive an exclusive workbook and 1:1 coaching to help you get there!

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Nov 18—Nov 24

    Session ONE: The business case for the personal brand

    3 items

    Session TWO: Defining What You Want to be Known For

    1 item

Week 2

Nov 25—Dec 1

    Session THREE: Exploring Your Place in Your Industry

    1 item

    Session FOUR: Developing a Rational Content Strategy

    2 items

Week 3

Dec 2—Dec 4

    Session FIVE: Building an Actionable Audience

    5 items

    Session SIX: Advanced Ideas, Measurement, and Momentum

    3 items

4.8 (42 ratings)

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Meet your instructor

Mark Schaefer

Mark Schaefer

Mark Schaefer is a globally-acclaimed strategy consultant, futurist, keynote speaker, college educator, and author of 10 books including KNOWN, the bestselling book on personal branding. He has been listed as among the most effective and inspiring digital marketing leaders in the world and has been featured in The WSJ, BBC, Bloomberg, and other sites. Mark is a popular keynote speaker and is a faculty member of Rutgers University. You can learn more about him at businessesGROW.com

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Why personal branding? Why now?

By the end of this experience, you'll have a complete personal branding plan

By the end of this experience, you'll have a complete personal branding plan

Active learning, not passive watching

This course focuses on live workshops and fun, hands-on assignments that lead to a comprehensive, individualized plan.

Learn with a cohort of peers

We'll be tapping into a class of your peers who are eager to grow and share.

A unique, intimate experience

You won't be lost in a big class. This course is limited to just TEN people, so the instruction will be personal and memorable. And each student receives two private 1:1 sessions with Mark.

Frequently Asked Questions

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Personal Branding Masterclass