4.7 (33)
4 Weeks
·Cohort-based Course
Enhance your skills in aligning localization with business goals, influencing stakeholders, and delivering strategic international growth.
4.7 (33)
4 Weeks
·Cohort-based Course
Enhance your skills in aligning localization with business goals, influencing stakeholders, and delivering strategic international growth.
Previously at
Course overview
Unlocking international growth is essential for creating successful companies. Realize the full potential of your localization strategy by learning how to align it with your company goals. Craft a better story for your localization ambitions and influence senior leaders at your organization.
Is your localization team consumed with fire-fighting and reactive, tactical work? Take the time to get a fresh perspective on how your localization team can impact company strategy and identify specific changes you can make to achieve real, practical results.
We'll highlight case studies and examples from GoDaddy, Shopify, Stripe, Dropbox, Canva, SurveyMonkey and more.
Why take this course? In this course, you will learn from industry leaders, Kevin and Pavel, who will share their experience creating localization strategy and driving international growth. You will also have the opportunity to learn from industry peers during live group discussions.
01
Localization leaders who want to increase their strategic influence & impact among senior leaders.
02
Ambitious localization individual contributors who want to accelerate their career and deepen their expertise in localization strategy.
03
Product Managers and Marketers who want to develop strategies to drive international product growth.
7 hours of live sessions to up-level your strategy
Gain the skills to align localization strategy with overall business goals, driving strategic impact and growth.
Build a playbook for success with 8 practical projects
Create a playbook that transforms your strategy into action. Refine your KPIs, create a roadmap, and measure impact of your contributions and continuous improvements.
Balance efficiency and scalability
Streamline processes, optimize workflows, and strike the right balance between cost, quality, and time.
Enhance your communication and influence
Learn how to articulate the value of localization using metrics and success stories. Discover how to influence key stakeholders across your company.
Elevate your international customer experience
Understand the significance of true localization across the entire customer journey and use effective tactics to drive adoption among international users.
Live sessions
Learn directly from Kevin O'Donnell & Pavel Soukenik in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
Strategic Localization - Mastering Influence and Global Impact
4 live sessions • 12 lessons • 9 projects
Sep
18
Sep
25
Oct
2
Oct
9
4.7 (33 ratings)
María Caravaca Gómez
Paula Martinez
Iara Altkorn
Mark Neustadt
Rachel Varnergardner
Ana Mandic
International Growth Advisor
Kevin O’Donnell is an international expansion and growth advisor with extensive experience in B2B product and growth leadership.
Kevin writes about international growth at https://global10x.substack.com/
Localization Leader and Educator
Pavel's focus on innovative solutions and commitment to excellence earned him prestigious awards, including a Microsoft Supplier of the Year Award and Instructional Excellence Award from the University of Washington.
Join an upcoming cohort
Cohort 6
$790
Dates
Payment Deadline
2-3 hours per week
Cohort 6: Thursdays, September 18–October 9, 2025
8:00am–10am PDT
September 18: Foundations of Localization Strategy
September 25: Creating Effective Stakeholder Engagement & Influence
October 2: Putting Strategic Localization into Practice
October 9: Ask Me Anything Session with Kevin & Pavel (8–9am PDT)
Global Growth Teardown (150+ pages)
Free collection of 12 deep dives into the international experience of leading companies, including Stripe, Shopify, Nike, SurveyMonday and more.
150+ pages of analysis and screenshots highlighting international growth best practices in action and opportunities for improvement.
Learn from innovative hyper-localization and global growth tactics that can help you improve your international experience.
Get this free resource
Active hands-on learning
This course focuses on industry examples and practical applications through live sessions, workshops, and interactions with other like-minded peers.
Develop your own implementation playbook
Through project work in and between sessions, develop your own playbook that will serve as a roadmap for implementing the takeaways from the course.
Personal 1:1 follow-up consultations
Participants have access to two 30-minute consultation calls within one year from completing the course.
Sign up to be the first to know about course updates.
Join an upcoming cohort
Cohort 6
$790
Dates
Payment Deadline