Public Relations Tips for Data Analytics Pros
Maggie Wolff
Former PR Pro Turned Data Scientist
This course is popular
3 people enrolled last week.
Increase your impact by building trust and credibility
Communication has long been a necessary skill for data professionals, but most folks stop with simply data visualization and data storytelling.
As a former marketing and PR manager, my seemingly “unrelated” experience has been a huge asset to my career in analytics and data science.
We all know how to craft a story with data and create a compelling visualization. But do you know how to craft a story that delivers value to your company? How to build trust to get buy-in? How to create more visibility for your work?
PR is necessary for data teams, even if it’s just internal. Does the rest of the company know who you are? Does your team have a good reputation? Are you trusted advisors? Do you have evangelists who tell your stories for you?
In this talk, I will share how lessons from my previous career in public relations and marketing can be applied to your work as a data professional.
What you’ll learn
How to build relationships with the teams you support to unlock more opportunities to create impact from your data projects.
Understand Their Business Context
Lead with Curiosity
Become a Strategic Consultant
Help Audiences Understand You
Acknowledge Limitations Without Drowning in Caveats
What Moves Them
What Matters to Them
Make Them Feel Seen and Safe
Utilize Communication Tactics to Increase Exposure
Learn directly from Maggie
Maggie Wolff
20+ years of experience across data science, analytics, marketing, and PR.
Who this course is for
Data leaders who want to increase the impact of their team.
Seasoned data pros who want to build trust with stakeholders.
Aspiring data scientists and analysts who want to wow their future teams.
What's included
Live sessions
Learn directly from Maggie Wolff in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
Course syllabus
Week 1
Mar
6
PR Tips for Data Analytics Teams: Live Presentation
Agenda
Schedule
Live sessions
1 hr
Fri, Mar 6
9:30 PM—10:30 PM (UTC)
Frequently asked questions
$25
USD