Staging environment

The Strategic Designer: How to Use Data to Show the Impact of Design

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4 Weeks

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Cohort-based Course

Stop being the 'Figma person.' Learn to measure design impact, speak in business terms, and become the strategic partner every team needs.

Clients include

Designlab Learning
Northrop Grumman
Social Security
Intuit
National Cancer Institute

Course overview

Tired of being unable to show the real business impact of your design?

You're talented. Your ideas are solid.

So why are you still excluded from the meetings that matter?


Because you're not translating your design work into business impact.


While you're moving pixels, others are showing how design moves metrics.


When you speak about how "Users liked this", they're speaking about how "their re-design improved conversion rates."


And while you're waiting for recognition, they're getting promoted.


But learning how to do that doesn't require an MBA. It just requires you to work with the Data you already have.


If you can't connect your work to measurable outcomes that any designer has access to:

You'll stay on the sidelines: watching PMs and others make strategic decisions about your designs

Your best ideas will get shelved: because stakeholders don't see the evidence they need to back them up

You'll hit a career ceiling: stuck as the "Figma person" while others advance to leadership

Your job becomes vulnerable: especially as AI commoditizes basic design skills and companies cut "nice-to-have" roles


The harsh truth? In 2025, companies aren't hiring designers who just make things pretty.


They're hiring designers who can solve business problems. To do that, you need to understand the data you already have.


As one Design Leader with 20+ years told me: "It's hard to justify a team member's existence if they've been in meetings for 3 months and nobody knows their name. The person who's listening and understanding the business - that person gets it. There's value in collaborating and supporting team success, not just doing pretty pixels and UI."


When you start learning to use your company's data to show design impact, you'll:


Get invited to strategy meetings: because you bring concrete metrics, not just opinions


Bypass office politics: with numbers from tools your company already uses


Become indispensable: by proving your designs improve the metrics executives track


Accelerate your career: earning the promotions and respect you deserve


You don't need an MBA or business training. You just need to a plan to connect design to business outcomes, a framework to follow, and help along the way.


This intensive 4-week program transforms excluded designers into data-savvy strategic partners.


Limited to 15 students for personalized 1:1 coaching.


Training Your Team? Email kai@datainformeddesign.online for bulk pricing and personalized options.

Who is this course for

01

Designers who want to use data to bypass office politics and prove their value immediately

02

Designers tired of watching 'strategic' roles like PMs get promoted while their insights are ignored

03

Designers in low-UX maturity environments where relationship-building isn't enough

04

Mid-level designers whose great ideas get dismissed by skeptical executives

What you'll walk away with

Data-Informed frameworks that make even skeptical stakeholders approve your designs

Have clear frameworks to immediately show your design impact in meetings, presentations, performance reviews, and interviews.

ROI experiments that prove your design value in business outcomes, not opinions

Stop talking in hypotheticals and opinions. Show experiments that prove your design value in business outcomes

Templates to turn any design project into a compelling business case study

Not sure how to talk about your design work in an effective way? You'll get templates that provide you with step-by-step instructions

Scripts to present user research that gets immediate executive buy-in

Not sure what to say when talking with decision-makers or executives? You'll get scripts to help you in crucial situations

60 minutes of 1:1 Data-Informed Design coaching

You won't just learn theoretical concepts. You'll learn how to apply it to your work with 1:1 coaching with a Data-Informed Design expert.

What’s included

Christopher Kai Wong

Live sessions

Learn directly from Christopher Kai Wong in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

12 live sessions • 80 lessons • 7 projects

Week 1

Sep 8—Sep 14

    Sep

    8

    Workshop 1: How to not fear Data, the bridge between design and business outcomes

    Mon 9/84:00 PM—5:00 PM (UTC)

    📚 Workshop 1 Lessons: Design what businesses need

    6 items

    Sep

    11

    Workshop 2: Want to talk about the Value of Design? Track Business Outcomes

    Thu 9/114:00 PM—5:00 PM (UTC)

    📚 Workshop 2 Lessons: Track Design impact on Business outcomes

    7 items

    🔍Extended Learning and Templates

    6 items

    Sep

    12

    Office Hours

    Fri 9/123:30 PM—4:00 PM (UTC)
    Optional

Week 2

Sep 15—Sep 21

    Sep

    15

    Workshop 3: The importance of Insights instead of Information

    Mon 9/154:00 PM—5:00 PM (UTC)

    📚 Workshop 3 Lessons: What user insights do businesses need to prioritize?

    8 items

    Sep

    18

    Workshop 4: Turning findings into evidence-based design recommendations

    Thu 9/184:00 PM—5:00 PM (UTC)

    📚 Workshop 4 Lessons: Turning Knowledge into design recommendations

    8 items

    Sep

    19

    Office Hours

    Fri 9/193:30 PM—4:00 PM (UTC)
    Optional

    🔍Extended Learning and Templates

    3 items

Week 3

Sep 22—Sep 28

    Sep

    22

    Workshop 5: Building a second brain with AI

    Mon 9/224:00 PM—5:00 PM (UTC)

    📚 Workshop 5 Lessons: Improve your design process with an AI second brain

    9 items

    Sep

    25

    Workshop 6: Building second brains to empathize with your team

    Thu 9/254:00 PM—5:00 PM (UTC)

    📚 Workshop 6 Lessons: Empathize with decision makers through AI second brains

    9 items

    Sep

    26

    Office Hours

    Fri 9/263:30 PM—4:00 PM (UTC)
    Optional

    🔍Extended Learning and Templates

    2 items

Week 4

Sep 29—Oct 5

    Sep

    29

    Workshop 7: Craft your Perfect Data Visualization Hook

    Mon 9/294:00 PM—5:00 PM (UTC)

    📚 Workshop 7 Lessons: Turn your Insights into Data Visualizations

    9 items

    Oct

    2

    Workshop 8: Building a UX Story through frameworks

    Thu 10/24:00 PM—5:00 PM (UTC)

    📚 Workshop 8 Lessons: UX Storytelling: How to persuade your team to take action

    8 items

    Oct

    3

    Office Hours 4

    Fri 10/33:30 PM—4:00 PM (UTC)
    Optional

    🔍Extended Learning and Templates

    10 items

Bonus

    Book a 1:1 call with me

    1 item

    BONUS: Get a private consultation from top design leaders around the world

    1 item

What students are saying

Meet your instructor

Christopher Kai Wong

Christopher Kai Wong

Top Design Writer on Medium (325+ design articles). Data-Informed Design Expert.

Kai has over a decade of UX experience in data-centric fields like Healthcare, Federal, and B2B/SaaS UX. His designs have impacted millions of vulnerable populations, including patients, senior citizens, and medical professionals.


He has often worked as UX team of one, communicating the value of UX to teams and organizations that may not fully understand. As a result, he has learned better, more effective communication by understand effective data-focused viewpoints.

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Join an upcoming cohort

The Strategic Designer: How to Use Data to Show the Impact of Design

September Cohort

$599

Dates

Sep 8—Oct 5, 2025

Payment Deadline

Sep 7, 2025
Get reimbursed

Course schedule

3-5 hours per week

  • Mondays and Thursday

    12:00-1:00 PM EST

    I will have live lectures with Q&A, reviewing this week's lessons. These will also be where I review student's exercise and provide live feedback

  • Pre-recorded lectures

    1-2 hours per week

    In these lectures, I'll dive into the specifics around Data, Narrative, Visuals, and more. This will be a more detailed videos on the stuff I cover live on Mondays and Fridays

  • Weekly projects and exercises

    2 hours per week

    These exercises, paired with the lecture, will help you practice the concepts you learn from lectures

Free resource

Learn how to turn down requests from executives without running into trouble.

Many designers don't know how to say no, which leads to trouble. When an executive comes by with a half-baked idea, it isn't easy to know what to say.


This is a script that I've used to politely refuse requests with data without running into issues getting fired.


Want to know how you can use it in with your work? Enroll today.

Get this free resource

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

A pattern of wavy dots

Join an upcoming cohort

The Strategic Designer: How to Use Data to Show the Impact of Design

September Cohort

$599

Dates

Sep 8—Oct 5, 2025

Payment Deadline

Sep 7, 2025
Get reimbursed

$599

USD

·

4 Weeks