4.8 (24)
2 Weeks
·Cohort-based Course
Elevate your design leadership: connect creativity to business growth, measure your impact, and transform stakeholder relationships. 📈⭐️🌎
4.8 (24)
2 Weeks
·Cohort-based Course
Elevate your design leadership: connect creativity to business growth, measure your impact, and transform stakeholder relationships. 📈⭐️🌎
Experience with
Course overview
As designers advance in their careers, three critical challenges emerge:
Challenge 1: Measuring and communicating design success beyond design thinking and aesthetics.
Challenge 2: Getting stakeholder buy-in for strategic design decisions that impact business growth.
Challenge 3: Balancing user needs with business objectives while considering broader systemic impacts.
This course empowers designers to become strategic leaders who can:
⚡️ Connect design decisions directly to business outcomes and growth metrics
⚡️ Build influence with stakeholders through data-driven design processes
⚡️ Lead responsible growth initiatives that consider users, business, and ecosystem impact
⚡️ Measure and demonstrate the ROI of design work in their portfolio
Transform from a user-centered designer into a strategic design leader who can drive product led growth, influence decisions, align teams, and create measurable business impact while maintaining conscious design practices.
01
Mid-Level Designers
who want to become more strategic with their work going beyond end-users.
02
Senior & Staff Designers
who want to lead, participate in business strategy discussions, and facilitate product led growth outcomes.
03
Design Teams
who want to align their processes with growth principles and/or create a growth team (e.g. acquisition, retention, etc.)
04
UX Researchers
who want to expand their impact by combining user insights with growth metrics.
05
Early Stage Founders
who want to create a design driven company with product led growth.
A Strategic Framework for Growth-Driven Design
Master the principles of sustainable growth through our comprehensive framework that connects user needs, business metrics, and systemic impact. Transform how you approach design challenges and measure success.
Data-Driven Design Leadership Skills
Learn to leverage data effectively in your design process, speak the language of business stakeholders, and make decisions that drive measurable outcomes. Developed from real-world experience working with product teams and executives.
Practical Tools for Stakeholder Management
Gain concrete techniques for building influence, presenting design work to business leaders, and getting buy-in for strategic initiatives. Turn stakeholder relationships from challenging to collaborative.
Real-World Application Through Practice
Learn from successful growth initiatives. Go beyond theory with hands-on application of growth frameworks. Work alongside a team of designers, receive targeted feedback on your process, and leave each session with actionable strategies you can implement immediately in your role.
Design For People and The Planet
Understand the limits to growth, how to growth sustainably, and how to think about systemic change through lenses that go beyond end-users and business goals. Learn how to apply ideation tools for a sustainable future.
Lifetime Access to Recordings and Updates
Get lifetime access to course materials, frameworks, and templates that will help you navigate the evolving landscape of technology and product design.
Access to a Community of Strategic Designers
Join a cohort of forward-thinking designers from leading global companies who are advancing their strategic impact. Build relationships with peers who are navigating similar challenges. Build lasting friendships through The Craft's private growth Slack channel.
Who is this course NOT for?
6 interactive live sessions
Lifetime access to course materials
28 in-depth lessons
Direct access to instructor
Projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
Conscious Growth Design
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4.8 (24 ratings)
Sera Tajima is a UC Berkeley educated Founder, Design Advisor, and Investor; on a mission to accelerate conscious design for humanity and the planet. She has worked in tech for a decade elevating design at companies like Zendesk, Webflow, BetterUp, and Y Combinator startups. Sera uses her expertise in growth to responsibly accelerate climate tech startups and train designers. She also hosts the Sera Tajima podcast and authors a newsletter on conscious design.
Join an upcoming cohort
Cohort 4
$499
Dates
Payment Deadline
2 hours per week
Thursday & Friday
9:00 - 10:00 am PST
Self Paced Courses
3-6 hours per week
Learn at the pace that feels right for you! Every week, you'll have access to recorded modules focused on various topics to help you go deeper on the content we cover live.
Case Studies
30 mins per week
Go through practical case studies and brain storm solutions to get a hang of the techniques you learn.
Growth Hacking Primer
Not familiar with growth? Get a quick primer with this free PDF.
Get this free resource
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
Join an upcoming cohort
Cohort 4
$499
Dates
Payment Deadline