Free Lesson
Your Customers Are Lying To You (and PMs don't know it)
60 min
Jan 16, 2026 12:00 PM
Virtual (Zoom)
What you'll learn
How to spot the 3 ways customers are misleading you
These may sound great during the interview but they lead to building the wrong thing
The hidden biases sabotaging your interviews
Why customers tell you what you want to hear versus what you need to know
Write Bias Blocking Questions that reveal truth
Use the exact question structure that uncovers the truth and use AI to write better questions
Why this topic matters
You run interviews, take notes, and still don't know what to build.
Most interviews are full of mixed signals: "I love it" doesn't mean "I'll buy it".
This workshop teaches you to ask questions that reveal behavior, not hypotheticals, so you start building off true customer pain points.
You'll learn from
Moiz Kapadia
Product @ Oracle, Autodesk, climate startups, Stanford alum