Free Lesson
Get ready to be an AI Marketing Leader
30 min
Apr 2, 2026 12:00 PM
Virtual (Zoom)
In this video
What you'll learn
The strategic frameworks that make AI actually work for you
Proven mental models from Amazon, Apple, and Microsoft - paired with AI prompts to apply them in seconds.
How to write briefs that deliver - with AI as your co-pilot
A problem-first brief framework plus AI prompts that generate and stress-test briefs before they ship.
How to navigate leadership with confidence (helped by AI)
A four-part structure for high-stakes conversations, with AI drafts you can use in 60 seconds.
Why this topic matters
AI is the fastest executor in the room. But if your strategic thinking is wrong, AI just executes the wrong thing faster. This course gives you both: the frameworks used by leaders at the world's biggest brands, and the AI accelerators that make them 10x faster. Every module pairs a proven mental model with hands-on AI prompts you can use immediately.
This module gives you highly actionable tools
You'll learn from
Robin Burrowes
Global Marketing Leader (20+ years with Xbox, Apple, Amazon)
Previously at Amazon, Apple, Microsoft
