How Data Leaders Win Decisions with Powerful Storytelling

Hosted by Pier Martin

In this video

What you'll learn

Shift from Technical Depth to Business Influence

Move beyond models, dashboards, and metrics to insights that drive strategic decisions.

Build Credibility Through Clarity

Learn how to simplify complex findings without losing substance and earn leadership trust.

Apply It Immediately

Identify one recent analysis that failed to influence a decision and reframe it using storytelling techniques .

Why this topic matters

Data leaders often believe their work speaks for itself but it rarely does. The most persuasive insights aren’t the most technical; they’re the clearest. In this session, you’ll learn how experienced data leaders use narrative, framing, and context to translate technical depth into business influence. You’ll leave with a practical storytelling framework to make your insights drive alignment.

You'll learn from

Pier Martin

Data & AI leader with 19+ yrs of scaling global teams, Executive Coach

VP of Data & Analytics at ZEAL Network SE. Former Head of Data Platform at Digital Charging Solutions, Associate Director at Wayfair, and Head of Data at Wunderflats.

Pier is a recognized expert in data leadership and communication. He has coached professionals at companies like Wayfair, Amazon, Scotiabank, Veriff, and Wolt helping them move from “technical doers” to visible, strategic leaders. Before becoming a coach, Pier led large-scale analytics and AI transformations, building and scaling high-performing global teams. His teaching is practical, story-driven, and focused on repeatable systems that students can apply immediately.

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From Data Manager to AI-Ready Leader Winning at Executive Roles

Pier Martin

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