Will agents replace search teams? A discussion
Hosted by Daniel Tunkenlang and Doug Turnbull
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In this video
What you'll learn
Agentic search vs traditional search
What's the difference?
Where do we see agentic search fitting into user's journey? Does it replace the search bar?
Where agents fit into teams + planning
What role do agents play on teams helping to solve relevance and query understanding problems?
Where human judgment still matters
Where human taste, strategic thinking, intuition, and inspiration still fits on the search team
Why this topic matters
Exhilarating and terrifying - that's AIs potential on the search industry. We all feel it. Can we plan for it? For our career? For our teams?
Depending who you ask either nothing or everything is changing.
Daniel and Doug, two long time search professionals will lead a discussion, debating different perspectives, with audience participation
You'll learn from
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Daniel Tunkenlang
Principal, High Class Consultant
Independent consultant specializing in search, machine learning, and AI. Known as “Mr. Query Understanding,” Daniel co-founded Endeca, led a local search team at Google, and served as a search and data science leader at LinkedIn, where he established the query understanding team. He holds a PhD in computer science from CMU and has written extensively on information retrieval, search, and AI.
Doug Turnbull
Agentic search consultant
Previously at
Go deeper with a course
Cheat at Search with Agents
Doug Turnbull
Led Search Reddit + Shopify. Wrote Relevant Search + AI Powered Search