Staging environment
Free Lesson

Creating New Ideas from Diverse Insights & Inspirations

30 min
Jul 29, 2024 12:00 PM
Virtual (Zoom)

What you'll learn

Create a canvas that provokes diverse inputs from your team

Learn how to open your creative aperture by embracing 4 vantage points (people, industry, trends & exemplars) as framing

Build curation skills as you gather interesting inputs

Learn how to curate trends and interesting exemplars across a wide range of categories to inspire team problem-solving

Make a new story by connecting the dots across these inputs

Understand how to make sparks & connections across diverse inputs to make a story that represents a new opportunity

Why this topic matters

Ever encountered a confusing brief or an initial hypothesis that seemed off when tasked to create something new? Most organizations could benefit from taking a step back and opening their creative aperture when pursuing opportunities to unlock innovation. This lightning talk will provide a few simple framings to look at any emerging opportunity through a multidisciplinary, holistic perspective.

You'll learn from

Kevin Bethune

Kevin Bethune

Design & Innovation Executive | Best-selling Author, Reimagining Design

25+ years of multidisciplinary leaps ...

dreams • design + life
TED
Boston Consulting Group (BCG)
Nike
Westinghouse Nuclear
See all products from Kevin Bethune