Executives and senior leaders who set strategy, lead teams, and drive organizational outcomes.

Marketers who drive brand awareness, customer acquisition, and growth across channels.

GTM professionals: sales, revenue operations, GTM engineering, customer success, and marketers focused on pipeline, positioning, pricing and launches.

Applying AI tools and techniques to professional workflows — assign alongside more specific AI topics.

Marketing to business buyers — account-based marketing, demand generation, and enterprise sales cycles.

Your career depends on becoming a Gen Marketer: a generalist ready for the AI era. This course teaches you how.

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