Martin is an award-winning Creative Director, known for his expertise in generative AI tools and techniques.

As an early adopter of AI, Martin has become a sought-after coach and consultant, running AI training for teams at NBCUniversal, ITV and Channel 4, along with many creative agencies.

He is also the founder of Buska Video, the London based, AI focussed, video production company he set up after many years working in the TV industry. Buska Video was named 'Outstanding Agency' of 2025 in the UK's biggest creative AI awards - The AIMI's.

Recognised as one of the Top 100+ AI Creatives on LinkedIn and one of only 25 AI Educators to be listed, Martin’s expertise and thought leadership have made him a trusted voice in the field.

As co-founder of the Creative AI Network, a non-profit dedicated to building community and fostering innovation in generative AI, Martin is passionate about inspiring others to explore new frontiers in creativity.

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