Personal Brand Academy

Learn how LinkedIn works so you can dramatically grow your visibility and storytelling

Cohort 1 [2021 Fall]

September 2022 1-Day

Come join for a 1-day storytelling workshop from 10AM-4PM on a Saturday. Modules, Q&A and projects.

May 2022 1-Day

January 2022 1-Day

February 2023 1-Day

Cohort 4 (February 2023)

Learn how to master LinkedIn so you can automate storytelling and focus on running your business.

Cohort 2 (2022 Spring)

Cohort 3 (October 2022)

Cohort 5 (October 2023)

Learn How to Leverage Your Story on LinkedIn to Unlock Opportunitites. 

April 2026

800 million people have LinkedIn accounts. Less than 5% of them know how to use it to build an audience. CEOs need to change that. I’ve earned 10M+ views on the platform with no budget and now manage a portfolio of 2M+ followers for CEOs. Sign up to learn how you can start storytelling.

I quit my job to manage a portfolio of 2 million followers. Now I teach CEOs storytelling frameworks to scale their visibility in 3 weeks.

Joel Hansen

Marketing Advisor, 2 Time TEDx Speaker, 10M+ Impressions

LinkedIn Masterclass

Founder

Client Service Coordinator

Learn the ins and outs of the LinkedIn ecosystem and how to become a top 1% creator on the platform.

Creator | 2 x TEDx Speaker | 30 under 30

<h3>Turn LinkedIn Into Your Storytelling Lever</h3>LinkedIn isn’t just a platform; it’s a platform of attention, decision makers and opportunities. Here's the #'s: <ul><li>1B+ people are on LinkedIn</li><li>Only ~1% actually post content</li><li>The average user makes over $75,000</li><li>6 people are hired every minute</li><li>Over 100 million messages are sent daily</li><li>and the weirdest part - only 1% of users post content weekly </li></ul>That's right. 99% of people are scrolling. Very few are telling a story<h3>What You Need Is Better Storytelling </h3>In This Class, You’ll Learn To:<ul><li>Write posts people actually read</li><li>Turn your experience into authority</li><li>Create content that leads to DMs, new friends, partnerships and hires</li></ul><h3>The Opportunity</h3>Organic reach is still wide open, because most people aren’t posting.But this window is closing.<h3>The Math</h3>Better storytelling → more attention → more opportunitiesSee you in class.

Scale Your Storytelling in a 1 Day Workshop

Gain the 10 habits of LinkedIn storytelling

Learn the ins and outs of the Linkedin ecosystem

Leverage your brand to open doors

Meet other content creators and CEOs

Founder &amp; CEOs: Your company's voice is established but you need to start building your own.

Entrepreneurs &amp; Speakers:&nbsp;You’re a builder who wants a free distribution channel that doesn't require guru ads.

Consultants &amp; Board Members: You're a service-based provider who wants free PR to attract clients while you sleep.

Learn directly from Personal Brand Academy

Personal Brand Academy

Courses

1 Day LinkedIn Masterclass for Builders: How Your Story Unlocks Opportunities