Staging environment

Parent Community Management Course for staff and PTAs

5.0 (4)

·

4 Days

·

Cohort-based Course

Level 1 course in professional parent community management based on lessons learned from hundreds of schools.

Previously at

PwC

Course overview

Gain vital skills to become an in-demand community engagement professional.

In this course, you'll gain invaluable skills that will elevate your ability to create, manage, and sustain vibrant school

communities. Through a blend of expert-led instruction and practical, real-world insights, you'll learn how to engage parents, foster strong relationships, and build a sense of belonging that drives success for your school.


You'll discover proven strategies for community building that go beyond basic communication, focusing on creating meaningful connections that contribute to the overall well-being of your school community. These strategies are drawn from years of experience and success stories from schools worldwide, ensuring you're learning what truly works.


But the value of this course goes beyond the immediate impact on your school. You'll be equipping yourself with highly sought-after skills that are increasingly recognised and rewarded in the job market. Community engagement roles are on the rise, with organisations across sectors— including top companies like Airbnb, Spotify, and Nike—seeking professionals who can cultivate and manage strong communities. Schools, too, are recognising the importance of this role and are offering competitive salaries for those with the expertise you’ll gain here.


By the end of this course, you won’t just have knowledge—you'll have the confidence and capability to apply these skills effectively, making you an indispensable asset to any school or organisation focused on community building. Whether you're looking to advance your career within the education sector or explore opportunities beyond, this course is your gateway to becoming a highly valued community engagement professional.

Who is this course for

01

A parent relations/community engagement professional seeking accreditation for their skills and contributions.

02

A committed parent on the school parent association or PTA, who is instrumental in fostering a thriving community.

03

A skilled school community leader who by completing this course is interested in turning their passion into a rewarding career.

What you’ll get out of this course

Define your community's strategy.

You'll develop a purpose statement, people resource plan, and policies.

Create a 12-month and 90-day community growth plan

Based on best practice and tailored to the community's needs and aspirations. Designed to need minimal effort.

Practice moderation to encourage a positive community culture.

You'll boost your confidence in handling challenging situations.

Upon successful completion of the course, you will receive a certification that can be shared on LinkedIn, showcasing your accomplishment.


This course includes

4 interactive live sessions

Lifetime access to course materials

19 in-depth lessons

Direct access to instructor

4 projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Jan 14—Jan 17

    Jan

    14

    Module 1: Community Strategy

    Tue 1/149:15 AM—11:15 AM (UTC)

    Jan

    15

    Optional: AMA - Ask Me Anything

    Wed 1/159:15 AM—10:15 AM (UTC)

    Jan

    16

    Module 2: Community Design and Skills Development

    Thu 1/169:15 AM—11:15 AM (UTC)

    Jan

    17

    Optional: AMA - Ask Me Anything

    Fri 1/179:15 AM—10:15 AM (UTC)
    Optional

    Module 1: Develop your community strategy - 7 lessons

    9 items

    Module 2: Design your community - 8 lessons

    12 items

Bonus

    Additional Lessons

    1 item

    Recommending reading list

    1 item

5.0 (4 ratings)

What students are saying

Meet your instructor

Susan Burton

Susan Burton

I'm Susan Burton, the founder and CEO of Classlist, and I'm excited to invite you to join the Community Engagement Manager Certification Course for Schools—a transformative program where you'll gain the expertise to build and sustain thriving school communities.


With over seven years of hands-on experience in helping hundreds of schools across the globe—from small state primary schools in the UK to all-through schools in Singapore and the Middle East—I've seen firsthand what it takes to create and revive vibrant school communities. Whether your goal is fundraising, onboarding new families, or hosting memorable events, the principles we teach in this course have been proven to deliver success.

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Course schedule

6-8 hours including course work

  • Tuesday - Friday

    9:15am - 11:15am GMT

    2 hour live sessions will be held on Tuesday and Thursday mornings GMT.

    Optional Ask me anything (AMA) sessions held for one hour on Wednesday and Friday morning at 9:15 am GMT. These sessions are a great opportunity to get feedback and compare notes with other students.

  • 14-17 January 2025

    6 hours

    Cohort 3 will start on Tuesday, 14th January 9:15 am 2025. Course finishes at 10:15 am GMT Friday 17th January 2025.

  • Projects

    1 hour

    Challenges are set to consolidate learning and provide an opportunity for feedback before the office hour session.

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

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Parent Community Management Course for staff and PTAs